I’ve been doing Search Engine Marketing (SEM) since 1995 and founded Didit in 1996. I write a column, Paid Search Strategies, and recently decided to add video on iMediaConnection and on this site. My latest book, Search Engine Advertising, has been well received and includes $200 in Bing (adCenter) credits. Didit runs the PowerProfiles.com online Business Directory, plus I’ve launched a social entrepreneurship venture, We-Care.com, which delivers passive donation revenue to nonprofits. The full Kevin Lee bio has more.
Bill Kimberlin on Changes in the Health Care Lead Gen Market
Interview between Didit CEO Kevin Lee and Bill Kimberlin, CEO, Medicare.com. Recorded July 2010. In this segment, Kevin and Bill discuss changes impacting the future of the health care lead gen market.