Kevin Lee Search Engine Marketing Expert - News - Views » CMO Mistakes

Avinash Kaushik on CMO Mistakes

Administrator — Fri, 02 Jul 2010 15:08:33 +0000

Interview between Didit CEO Kevin Lee and Avinash Kaushik, Analytics Evangelist, Google, recorded May 2010. In this segment, Kevin and Avinash discuss mistakes frequently made by CMOs (Chief Marketing Officers) with respect to online marketing.

Seth Berman on CMO Mistakes

Administrator — Mon, 21 Jun 2010 17:26:54 +0000

Interview between Didit CEO Kevin Lee and Seth Berman, Marketing Director of Blue Shield of California, recorded April, 2010. In this segment, Kevin and Seth discuss mistakes made by CMOs (Chief Marketing Officers) in respect to online media and marketing.

Meaghan Schaefer on CMO Mistakes

Administrator — Fri, 11 Jun 2010 14:15:07 +0000

Interview between Didit CEO Kevin Lee and Meaghan Schaefer Chief Marketing Officer, Edo Interactive, recorded April, 2010. In this segment, Kevin and Meaghan discuss mistakes made by CMOs (Chief Marketing Officers) in respect to online media and marketing.

Doug Frisbie on CMO Mistakes

Administrator — Fri, 04 Jun 2010 21:12:15 +0000

Interview between Didit CEO Kevin Lee and Doug Frisbie, National Social Media and Marketing Integration Manager, Toyota, recorded April, 2010. In this segment, Kevin and Doug discuss mistakes made by CMOs (Chief Marketing Officers) in respect to online media and marketing.

Sam Yagan on CMO Mistakes

Administrator — Thu, 25 Mar 2010 20:40:13 +0000

Interview between Didit CEO Kevin Lee and Sam Yagan, OKCupid.com’s CEO and Co-Founder. In this segment, Kevin and Sam discuss mistakes made by CMOs (Chief Marketing Officers) in respect to online media and marketing.

Laura Santos on Mistakes Made by E-Commerce Executives

Administrator — Fri, 19 Mar 2010 15:39:44 +0000

Interview between Didit CEO Kevin Lee and Danskin’s Laura Santos. In this segment, Kevin and Laura discuss mistakes made by e-commerce executives in respect to online media and marketing.

Todd Whitley on Non-Profit CMO Mistakes

Administrator — Fri, 05 Mar 2010 17:14:05 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on mistakes made by CMOs (Chief Marketing Officers) at non-profits in respect to online media decisions.Recorded February, 2010.

Pam Horan on CMO Mistakes

Administrator — Fri, 05 Feb 2010 16:42:47 +0000

Interview between Didit CEO Kevin Lee and Online Publishers Association President Pam Horan. In this segment, Kevin and Pam discuss mistakes frequently made by CMOs in respect to online marketing and advertising.

Jeff Hayzlett on CMO Mistakes

Administrator — Thu, 28 Jan 2010 21:22:11 +0000

Interview between Didit CEO Kevin Lee and Eastman Kodak CMO and VP Jeff Hayzlett. In this segment, Kevin and Jeff discuss mistakes commonly made by CMOs (Chief Marketing Officers) in respect to online media.

Chris McCann on CMO Mistakes

Administrator — Tue, 19 Jan 2010 16:02:22 +0000

Interview between Didit CEO Kevin Lee and 1-800-Flowers.com President Chris McCann. In this segment, Kevin and Chris discuss mistakes made by CMOs (Chief Marketing Officers) in respect to online media and marketing.