I’ve been doing Search Engine Marketing (SEM) since 1995 and founded Didit in 1996. I write a column, Paid Search Strategies, and recently decided to add video on iMediaConnection and on this site. My latest book, Search Engine Advertising, has been well received and includes $200 in Bing (adCenter) credits. Didit runs the D&B online Business Directory, plus I’ve launched a social entrepreneurship venture, We-Care.com, which delivers passive donation revenue to nonprofits. The full Kevin Lee bio has more.

Kevin Ryan on Online Success Factors For Small Businesses

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on the five most important success factors for small businesses seeking online visibility.

November 6th, 2009 | Category: Kevin Ryan | Comments are closed

Kevin Ryan on The Local Business Learning Curve

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on the task of educating local businesses on the requirements of online marketing.

November 6th, 2009 | Category: Kevin Ryan | Comments are closed

Kevin Ryan on Online Business Directories For Small Business

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on the value of online business directories for small business owners.

November 6th, 2009 | Category: Kevin Ryan | Comments are closed

Kevin Ryan on Small Business Marketing Issues

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on the task of educating local businesses on the requirements of online marketing.

November 6th, 2009 | Category: Kevin Ryan | Comments are closed

Kevin Ryan on CMO Mistakes

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on mistakes by CMOs (Chief Marketing Officers) when approaching the online medium.

November 6th, 2009 | Category: CMO Mistakes, Kevin Ryan | Comments are closed

Kevin Ryan on Budget Allocation

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on the question of how CMOs should evaluate forms of online media and allocate budgets accordingly.

November 6th, 2009 | Category: Kevin Ryan | Comments are closed

Kevin Ryan on The Future of Media

Interview between Didit CEO Kevin Lee and Kevin Ryan, CMO of WebVisibility, on the future of online media.

November 6th, 2009 | Category: Kevin Ryan | Comments are closed