In this excerpt from the Marketing Obsessions interview between Kevin Lee and Peter Shankman, Peter discusses the origin of HARO (Help a Reporter Out).
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In this excerpt from the Marketing Obsessions interview between Kevin Lee and Peter Shankman, Peter discusses the top mistakes made by CMOs (Chief Marketing Officers) in 2009. In this excerpt from the Marketing Obsessions interview between Kevin Lee and Peter Shankman, Peter discusses the future of media and news. In this excerpt from from the Marketing Obsessions interview between Kevin Lee and Peter Shankman, Peter discusses his favorite PR stories. |
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