Kevin Lee Search Engine Marketing Expert - News - Views » Todd Whitley

Todd Whitley on Lessons Learned From “Totally Baldacious”

Administrator — Fri, 05 Mar 2010 18:25:26 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on lessons learned from this social media experiment. Recorded February, 2010.

Todd Whitley on Using Social Media to Motivate Customers

Administrator — Fri, 05 Mar 2010 18:24:25 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on how to leverage social media to motive customers. Recorded February, 2010.

Todd Whitley on “Super Users”

Administrator — Fri, 05 Mar 2010 18:23:31 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on how “superusers” drive increasing levels of donations and other positive behavior for non-profit organizations. Recorded February, 2010.

Todd Whitley on “Standard” vs. Custom Social Networks

Administrator — Fri, 05 Mar 2010 18:22:20 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on whether CMOs and other marketing decision makers should launch their own social network platforms or piggy-back on existing ones.Recorded February, 2010.

Todd Whitley on Non-Profit CMO Mistakes

Administrator — Fri, 05 Mar 2010 17:14:05 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on mistakes made by CMOs (Chief Marketing Officers) at non-profits in respect to online media decisions.Recorded February, 2010.

Todd Whitley on Non-Profits’ Reliance on Direct Mail Marketing

Administrator — Fri, 05 Mar 2010 17:12:03 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on the question of whether non-profits relay too heavily on direct mail marketing today.Recorded February, 2010.

Todd Whitley on Search Marketing For Non-Profits

Administrator — Fri, 05 Mar 2010 17:10:52 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on the issue of the value of SEM for non-profit organizations.Recorded February, 2010.

Todd Whitley on New Media Evaluation

Administrator — Fri, 05 Mar 2010 17:01:53 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on how CMOs at non-profits should evaluate new forms of media. Recorded February, 2010.

Todd Whitley on The Future of Media

Administrator — Fri, 05 Mar 2010 16:58:55 +0000

Interview between Didit CEO Kevin Lee and Todd Whitley, of the Leukemia & Lymphoma Society, on the future of analog and interactive digital media.Recorded February, 2010.