I’ve been doing Search Engine Marketing (SEM) since 1995 and founded Didit in 1996. I write a column, Paid Search Strategies, and recently decided to add video on iMediaConnection and on this site. My latest book, Search Engine Advertising, has been well received and includes $200 in Bing (adCenter) credits. Didit runs the PowerProfiles.com online Business Directory, plus I’ve launched a social entrepreneurship venture, We-Care.com, which delivers passive donation revenue to nonprofits. The full Kevin Lee bio has more.
Interview between Didit CEO Kevin Lee and Doug Loots, Online Marketing Manager, Wells Fargo. In this segment, Kevin and Doug discuss SEM agency relationships.
Interview between Didit CEO Kevin Lee and Doug Loots, Online Marketing Manager, Wells Fargo. In this segment, Kevin and Doug discuss using social media as a marketing tool.
Interview between Didit CEO Kevin Lee and Doug Loots, Online Marketing Manager, Wells Fargo. In this segment, Kevin and Doug discuss online lead generation.
Interview between Didit CEO Kevin Lee and Doug Loots, Online Marketing Manager, Wells Fargo. In this segment, Kevin and Doug discuss mistakes frequently made by CMOs (Chief Marketing Officers) and marketing teams in respect to online media and marketing.
Interview between Didit CEO Kevin Lee and Doug Loots, Online Marketing Manager, Wells Fargo. In this segment, Kevin and Doug discuss how to get internal organizational buy-in for online marketing initiatives.
Interview between Didit CEO Kevin Lee and Doug Loots, Online Marketing Manager, Wells Fargo. In this segment, Kevin and Doug discuss the evolving definition of search marketing.
Interview between Didit CEO Kevin Lee and Ben Smith, CEO, MerchantCircle. Recorded August 2010. In this segment, Kevin and Ben discuss lead generation issues for small businesses.
Interview between Didit CEO Kevin Lee and Ben Smith, CEO, MerchantCircle. Recorded August 2010. In this segment, Kevin and Ben discuss issues relating to lead generation for small businesses.
Interview between Didit CEO Kevin Lee and Ben Smith, CEO, MerchantCircle. Recorded August 2010. In this segment, Kevin and Ben discuss mistakes made by CMOs (Chief Marketing Officers) and marketing teams in respect to online media and marketing.
Interview between Didit CEO Kevin Lee and Ben Smith, CEO, MerchantCircle. Recorded August 2010. In this segment, Kevin and Ben discuss the evolution of the local advertising market.
Interview between Didit CEO Kevin Lee and Jeff Ferguron, Senior Director, Online Marketing, Local.com. In this segment, Kevin and Jeff discuss how small businesses should optimize their local search initiatives. Recorded August 2010.
Interview between Didit CEO Kevin Lee and Jeff Ferguron, Senior Director, Online Marketing, Local.com. In this segment, Kevin and Jeff discuss how small businesses should go about selecting marketing and advertising agencies. Recorded August 2010.
Interview between Didit CEO Kevin Lee and Jeff Ferguron, Senior Director, Online Marketing, Local.com. In this segment, Kevin and Jeff discuss lead generation for small business. Recorded August 2010.
Interview between Didit CEO Kevin Lee and Jeff Ferguron, Senior Director, Online Marketing, Local.com. In this segment, Kevin and Jeff discuss small business mistakes. Recorded August 2010.
Interview between Didit CEO Kevin Lee and Jeff Ferguron, Senior Director, Online Marketing, Local.com. In this segment, Kevin and Jeff discuss the evolution of small business advertising. Recorded August 2010.
