Kevin Lee, Search Engine Marketer, SEM Guru, Speaker, Expert

My Bio:

Kevin Lee an industry pioneer in Search Engine Marketing was introduced at several conferences recently as the “godfather of search” and independently as an “OG” due to Kevin’s tenure and experience. Yet, Kevin’s digital marketing expertise extends beyond SEM / SEO encompassing social and display media, influencer marketing, content marketing as well as other forms of digital marketing. Kevin’s four books include Search Engine Advertising and Kevin also has authored hundreds of trade publication columns, shared strategic and tactical best practices at over 570 conferences and seminars as a speaker, keynoting many.

Kevin Lee Co-Founded Didit a leading digital-first marketing firm in 1996 and continues as Executive Chairman. He is also the founder of GivingForward.org a cause marketing nonprofit founded after having run We-Care ($8+ million for nonprofits via cause-marketing). Kevin has written 4 books, engaged in 570+speaking engagements, and published 700+ articles on marketing. Kevin received his MBA from Yale and lives in the NYC area.

Kevin acquired Truth Nutrition in 2023 to provide the entire Didit team a marketing lab where as a Marketing Mad Scientist, Kevin could build new technologies, deploy them and test new strategies and tactics creating case studies on those new methods and technologies.

Kevin earned his MBA from Yale School of Management in 1992 and lives in Scarsdale with his wife Dr. Allison Kahner (a Psychologist who also dabbles in real estate as the leading broker for Phillips Club Resales) and is a FT mom of two kids to boot.  Kevin was recognized as an Ernst & Young Entrepreneur Of The Year® 2008 and 2009 Award Finalist in Metro New York Area.

Books

Awards and Recognition

Published Articles, ClickZ.com (link to new page)

Speaking Engagements (reverse chrono, not up-to-date, have several hundred… I’ll need to add to this list adding some of the more recent, but there will be a big gap as I work my way through):

  1. BusinessWorld The Power of Compound Marketing, March 28 2023
  2. SCORE SEO Marketing For Small Business Websites January 24, 2023
  3. Ad-Tech New York November 8- 10, 2004
  4. The Power of eMarketing (eMarketing Association) September 21- 22, 2004, Boston
  5. Search Engine Strategies Conference, San Jose August 2 – 5, 2004
  6. BoDog SportsBetting and Wagering Conference July 28- 30, 2004, Las Vegas
  7. Ad-Tech Chicago July 12- 13, 2004 (pending confirmation)
  8. Affiliate Summit Conference and Cruise June 24- 27, 2004
  9. KioskCom, Marketing and Optimizing your Search Engine Processes, Santa Barbara June 14- 16, 2004
  10. Ad-Tech San Francisco May 24 – 26, 2004
  11. Boston Interactive Media Assiciation May 20, 2004
  12. Search Engine Strategies Conference, Toronto May 11 – 12, 2004
  13. Shop.org, Scottsdale April 22 – 23, 2004
  14. ISPCon, April 14th, 2004, Washington, DC
  15. DMA Birect Marketing to Business March 22 – 24, 2004, Lake Buena Vista, Fl
  16. Politics Online Conference March 11, 2004, Washington DC GWU
  17. The Power of eMarketing (eMarketing Association) March 9- 10, 2004, San Francisco
  18. Search Engine Strategies Conference, New York March 1 – 4, 2004
  19. Webmasterworld, PubConference February 26 – 28, 2004, Orlando, Fl
  20. DMA/AIM, Net.Marketing Conference February 24 – 26, 2004, NYC
  21. eTail Conference February 23 2004, Palm Springs
  22. Search Engine Success: 7 Ideas Worth Stealing February 11 2004, Audio Conference and Online Chat
  23. iBreakfast: ONLINE MARKETING: SEARCH, NOT SPAM January 21, 2004, NYC, 8AM – 10AM
  24. Search Engine Strategies Conference, Chicago December 9 – 11, 2003
  25. Ad-Tech New York November 3-5, 2003
  26. Affiliate Summit New York November 3, 2003
  27. Digital Directories and Interactive Local Media October 22-24, 200, Alexandria, VA
  28. DMA Annual Conference October 12-14, 200, Orlando, FL
  29. IAB Advertisers Forum: It’s What’s NEW in Interactive Advertising September 10, 2003
  30. Search Engine Strategies Conference, San Jose August 18 to 21, 2003
  31. eTail 2003 August 11-14, 2003
  32. Jupiter Advertising Forum July 30 – 31, 2003
  33. IAB Search Marketing Road Show July 15, 17 and 21, 2003
  34. Frost and Sulivan Sales & Marketing 2003, East: 4th Annual Executive Summit July 13-17, 2003
  35. Ad-Tech San Francisco June 16 – 18, 2003 (no specific session to speak at but we are at booth 209. Stop by and say hi!)
  36. DMDays New York June 4, 2003
  37. Annual Catalog Conference June 1 to 3, 2003
  38. DMA Net.Marketing Solutions Lab May 5 to 7, 2003
  39. New York University’s Business Ownership, Self-Employment & Entrepreneurship Conference April 26, 2003
  40. Gaspedal, Feast For Smart Marketers VIP Dinner April 7, 2003
  41. U.S. Bancorp Piper Jaffray Search Symposium March 18, 2003 @12:15 (webcast for 30 days)
  42. DMCNY Search Engine Marketing March 13, 2003
  43. Internet.com’s Search Engine Strategies 2002 (Dallas) December 11-12, 2002
  44. AIM’s Dinner and a Deal (NYC) November 19th, 2002
  45. Internet.com’s Search Engine Strategies 2002 (San Jose) August 12 – 14, 2002
  46. SAEC Marketing 101 for Start-ups and Entrepreneurs July 24, 2002 PM
  47. LTBN – Online Sales, Lead Generation, and Search Engine Marketing July 24, 2002 AM
  48. TechxNY, Selling Online, June 26, 2002
  49. Direct Marketing Days NY June 17th to 19th, 2002 NYC
  50. NYNMA Sales and Marketing SIG, Effective Search Engine Marketing, April 30th, 2002
  51. Internet.com’s Search Engine Strategies 2002 (Boston) March 4 – 5, 2002
  52. INTERNET World Fall (NY) December 12-16, 2001
  53. Ad-Tech NY December 4-6, 2001
  54. Internet.com’s Search Engine Strategies 2001 (Dallas) November 14 – 15, 2001
  55. Internet.com’s Search Engine Strategies 2001 (San Francisco)
  56. SRI Branding for Financial Services Conference
  57. Connecticut Technology Council (Internet Marketing Conference)
  58. South Dakota Advertising Federation
  59. Direct Marketing Days NY
  60. IIR-NY Online Advertising Metrics
  61. Internet World LA
  62. Internet Publishing Expo NYC
  63. Direct Marketing Association Net.Marketing Conference
  64. New York Advertising Club “Plain Talk about Technology”
  65. Direct Marketing Association E-mail Marketing Forum / Orlando
  66. Breakfastnetwork.com , Internet Marketing and Visibility
  67. Evision, Internet Marketing Conference, IIR, San Francisco
  68. E-mail marketing conference IQPC New York
  69. Viral Marketing Conference, NYC Institute for International Research
  70. EshowNY, the first Consumer Internet show at Madison Square Garden
  71. E-mail Marketing Conference NYC Institute for International Research
  72. New York Software Industry Association
  73. Guest Lecturer Pace University
  74. Direct Marketing Association, Carolinas Chapter
  75. Only In America Entrepreneurship Conference
  76. Alley To The Valley Venture Capital Conference
  77. 2000 New York Advertising Club “Plain Talk about Technology”
  78. University Of Connecticut Digital Marketing Conference
  79. Advertising.com Web-Expo 99 Baltimore
  80. New York Advertising Club “Plain Talk about Technology”
  81. National Trade Circulation Foundation, annual meeting, resulted in article in Folio Magazine.
  82. New York Advertising Club “Plain Talk about Technology”
  83. New York Advertising Club “Interactive Roundtable”
  84. Yale School Of Management (Chaired and facilitated the Eugene Kummel Lecture Series)

Podcasts, over 70 (on the eMarketing Association)