Thursday, June 8, 2023
HomeSam YaganSam Yagan on New Media Evaluation

Sam Yagan on New Media Evaluation

Interview between Didit CEO Kevin Lee and Sam Yagan’s CEO and Co-Founder. In this segment, Kevin and Sam discuss how CMOs (Chief Marketing Officers) should evaluate new forms of media and marketing.

Kevin Lee, Co-Founder & Executive Chairman is an acknowledged search engine marketing expert. Kevin's weekly column for JupiterMedia's ClickZ is read by thousands as are his regular quotes in the news media including the Wall Street Journal, Business Week, the New York Times, CNET, USA Today, and the San Jose Mercury News. Dozens of industry conferences invite Kevin to share his knowledge and expertise. His opinion is also valued by industry analysts and the investment community. When speaking at conferences his mission is to teach the best practices in search engine marketing. Kevin received an MBA from the Yale School of Management in 1992.

Most Popular

Recent Comments