Avinash Kaushik on New Media Evaluation

July 2, 2010 at 7:06 am · Filed under Avinash Kaushik, Media Planning

Interview between Didit CEO Kevin Lee and Avinash Kaushik, Analytics Evangelist, Google, recorded May 2010. In this segment, Kevin and Avinash discuss how CMOs (Chief Marketing Officers) should evaluate new forms of media.

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