Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss the evolution of digital ad creative. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss “over the top” content consumption. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss content consumption trends. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss mobile commerce.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss the intersection of local and mobile marketing. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss addressable advertising. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss “over the top” content consumption. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss mistakes frequently made by CMOs (Chief Marketing Officers) and marketing teams with respect to online media and marketing. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss how CMOs (Chief Marketing Officers) and marketing teams should approach the task of evaluating digital media channels. Recorded October, 2010.
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Interview between Didit CEO Kevin Lee and Maria Mandel, Vice President, Media & Marketing, Innovation, AT&T. In this segment, Kevin and Maria discuss the future of media. Recorded October, 2010.
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