Sometimes when I'm researching something and want input from others, its easier to post here than share GSuite docs.
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I discovered a great campaign for FiberOne’s Magic Brownies as a result of a conversation on the Oldtimers List and the campaign mentioned the Flaming Pole Festival. I loved the videos so much, I spent the $8 and fifteen minutes to launch a site.
Interview between Kevin Lee, CEO of Didit, and Gian Fulgoni, Chairman and Founder of comScore, on online advertising metrics.
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Interview between Kevin Lee, CEO of Didit, and Gian Fulgoni, Chairman and Founder of comScore, on whether the click is still a relevant online metric.
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Interview between Kevin Lee, CEO of Didit, and Gian Fulgoni, Chairman and Founder of comScore, on media attribution models.
Gian Fulgoni
Media Planning
Online Ad Metrics
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Interview between Kevin Lee, CEO of Didit, and Gian Fulgoni, Chairman and Founder of comScore, on whether search is taking too much credit for “the last click.”
Gian Fulgoni
Media Planning
Online Ad Metrics
Paid Search
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